Trend Forecast

  Even though I have done trend research for my last project, the theme of this term is completely different. For this reason, I need to do a new trend forecast, focusing on a more elegant, high fashion style rather than the streetwear I designed for Pull&Bear. Here are the conclusions I reached, through a list:

• Sturdy boots
• Accessorized oversized cuts
• Crossbody bags
• Tube tops
• Fuzzy bucket hats
• Playful proportions ( supersized dresses)
• Prints ( maximalist ones)
• Baggy jeans
• Transparencies
• Silver and golden accessories and details
• Lack of gender norms
• Use of new technologies for digital design and 3D printing

This list was deeply based on Shangai's fashion week, and it has bits from Seoul, Taipei and Tokyo as well. I decided to do research on these fashion weeks in specific because I found it more appropriate for my futuristic, avant-garde project.

L-R: Minjukim, Painters, Pian, Hanacha Studio, and LIE

I was especially attracted to Vogue's post "Why it's time to ditch comfort this spring" since I will be inspiring my collection on Danila India's designs, which are the opposite of comfortable. This post reassured me on my path since these past few collections have been revolving around being comfortable because of lockdown and the Covid situation as a whole. Here is an extract from the fashion report:

"However, that was then—and this is now. Spring is officially here, and as the vaccines are being rolled out, it seems like it’s officially time to think about reemerging into the world again. And more importantly, it’s time to start dressing up again. I certainly have missed flexing a statement outfit and wearing something uncomfortable, just for the sake of the look. Beauty is pain, after all! And it turns out, I’m not alone in this sentiment."

After this research and my colour forecast as well, I believe I am ready to start my first sketches, which I will show in another post.

References:

Allaire, C., 2021. Why It’s Time to Ditch Comfort This Spring. [online] Vogue. Available at: <https://www.vogue.com/article/why-its-time-to-ditch-comfort-this-spring> [Accessed 23 April 2021].

Exopic, A., 2021. 10 Fashion Trends I Fall Season 2021-2022. [online] TrendBook Trend Forecasting. Available at: <https://trendesignbook.com/blog/fashion/10-fashion-trends-i-fall-season-2021-2022/> [Accessed 23 April 2021].

Hess, L., 2021. 5 Designers to Know From Seoul Fashion Week Fall 2021. [online] Vogue. Available at: <https://www.vogue.com/article/5-designers-to-know-seoul-fashion-week-fall-2020> [Accessed 23 April 2021].

Hess, L., 2021. 5 Designers to Know From Seoul Fashion Week Fall 2021. [online] Vogue. Available at: <https://www.vogue.com/article/5-designers-to-know-seoul-fashion-week-fall-2020> [Accessed 23 April 2021].

Hughes, H., 2020. Liberation and rebirth: 4 trends for Spring/Summer 2022. [online] FashionUnited. Available at: <https://fashionunited.uk/news/fashion/liberation-and-rebirth-4-trends-for-spring-summer-2022/2020122052649> [Accessed 23 April 2021].

Pintro, C., 2021. Unfussy Tailoring Was the Big Trend at Shanghai Fashion Week. [online] Vogue. Available at: <https://www.vogue.com/article/shanghai-tailoring-suits-trends-fall-2021> [Accessed 23 April 2021].

Satenstein, L., 2021. The Tube Top Is the Ultimate Reemergence Look. [online] Vogue. Available at: <https://www.vogue.com/article/kendall-jenner-tube-top-reemergence> [Accessed 23 April 2021].

Vogue. 2021. Fashion Trends: What's In For Spring, Summer, Fall, and Winter. [online] Available at: <https://www.vogue.com/fashion/trends> [Accessed 23 April 2021].